Twitter is one of the best ways to stay up-to-date with the latest trends in any industry; it has everything from specialized accounts and hashtag search to aggregated and curated content. it’s easy to find what you’re looking for in one place. There is lot of fantastic ecommerce content on Twitter and so we thought we’d share some of our favourites with you. Check out our pick of 6 must-follow ecommerce accounts.
1. Tobias Lütke (@tobi)
Tobias is the CEO of Shopify, the highly popular ecommerce platform. He shares his journey with Shopify, insights on the wider ecommerce industry as well as lots of interesting anecdotes from his life.
2. Shopify (@Shopify)
You should also follow the official Shopify feed. Their tweets and content are everything ecommerce and highlights the whole process as well as noteworthy industry developments.
3. Rand Fishkin (@randfish)
His feed is full of content on marketing, SEO, technology and startups. Rand Fishkin is the founder of Moz, an inbound marketing tool, so you’re guaranteed to find some insightful content that’s useful for your own business.
4. EcomChat (@ecomchat)
This is a great feed to track ecommerce information and industry trends. They conduct live AMAs every Monday at 1pm-2pm UK time where followers can tweet questions (#ecomchat) and have them answered.
5. Practical Ecommerce (@PracticalEcomm)
This Twitter channel publishes mostly independently-written authoritative articles and commentaries to help online businesses succeed. They tweet a variety of content from online marketing to more specific ecommerce concepts. You can also subscribe to their newsletter here.
6. Ecommerce (@ecommerce)
As the name suggests, this is a feed that oozes pure ecommerce and retail and might be just the one for you. Their feed is packed with the daily ecommerce news and advice. They also share the latest developments in the industry. As an added bonus, you will also find insights from companies like Amazon and Google.